Saturday, February 8, 2014

They got me good..

At times it not hard to persuade me, other times it can be extremely difficult. So today I want to ask the question, "What REALLY persuades me??" Is it marketers bringing to light all of things that appeal to me or are they putting it in my mind that the products should appeal to me? I imagine one side could be very much like this card trick...

The dealer moved cards based on what the person says, persuading them they are making the decisions, when in all actuality he is the one that knows where the card is the whole time.  It is just like me, I can think I know all the products I want and need, but really it is up to advertising to show me what I want and persuade me into buying something new (even if I do not need it at all).

It amazes me how I can buy something and then later look back at it and wonder, Why in the WORLD did I buy that??, it sure wasn't because I needed it and then I think, oh yeah! it was on sale.... or I saw that on a commercial and it looked like a great idea! A perfect example of persuasion was the other day when I went to the store to my dog some dental treats, when I was looking at all the different brands and kinds I did not know which one to buy, I read the small print and the nutrition facts on the back, but, in the end I ended up buying the only one I had seen an advertisement for. Even though it was more money than many of the competitors. It is amazing how something so small can have such a hindrance on what I might buy or consume.

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