Today I look down at the clothes I am wearing and notice that not only am I wearing a Nike sweatshirt and shoes BUT, they match perfectly. They are both my favorite colors and match my personality exactly both being bright pink and dark gray/black.
Nike does a very good job of giving their consumer almost unlimited options of colors and styles. They differentiate their brand and create long-term loyalty.
They allow for self expression while showing customers they are the brand they should love and that you can't live without your Nike's. I have also heard from a few people that just wearing Nike and their clothing makes them feel like they are being healthier or more "fit" because of the personality and traits the brand portrays. This is amazing to me that a just a single brand can have such an effect on a person by just putting it on and wearing it.
Attached is the website for Nike which shows just how diversified they are.
I guess you could say that I am a proud supporter of NIKE... not only do I love the style but, I can also afford it (for the most part).



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